It has been over a year since government legislation has changed the way organisations do business and deliver experiences to their customers. During this time, loyalty has been impacted dramatically. Brands are now in the difficult position of needing to rebuild loyalty among their customer base. The best way for brands to do this is through empathy-driven experiences.
In this report, we explain why empathy is the key to building loyalty.
Three key themes stood out:
Download the UK Banking Empathy Experience Index (EXi) to learn what traditional UK banks and fintechs are doing to drive these empathy-driven experiences