Improving user engagement and retention is key to the survival of the largest non-profit newspaper in the United States. While The Philadelphia Inquirer has been around since 1829, its product research team is only three years old. Nevertheless, this small but mighty team has mastered incorporating user feedback into their workflow, and they want to share their knowledge with you.

Join this quick, 10-minute webinar from the experts at The Philadelphia Inquirer to learn how to:

  • Screen for audience diversity
  • Integrate research into long-term and short-term projects
  • Add testing to your product design workflow

With their knowledge, start incorporating human insight into your process to find quick ways to improve your user experience.

Lindsay Grow
Product Design and Research Manager
The Philadelphia Inquirer

Zeynep Günbay
Senior Product Designer
The Philadelphia Inquirer

Nicole Henninger
Senior User Researcher
The Philadelphia Inquirer

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