In Part Seven, episode five of the Espresso Webinar Series, Director of EMEA Marketing, Amy Kelly, welcomes James Robinson, Head of Conversion Rate Optimisation at Sofology.

In this webinar, we discuss how to create top online experiences to support the customer journey from online to in-store and understanding your customers’ emotions as they shop between physical and digital.

James Robinson
Head of Conversion Rate Optimisation
Sofology

James has worked in e-commerce for 20 years both agency and client side, for clients such as Royal Doulton, Halfords, WeBuyAnyCar and Zuto. His recent roles have focused on optimising experiences through testing across different channels.
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