When we build products at UserTesting, we’re constantly refining our understanding of three key questions: Who is my customer? What is their problem? What is the best, lightest solution I can build for them?

Along the way, we're radiating this information throughout our company to bring everyone along in our journey of understanding the customer. This makes us all well-equipped to build, market, and support our products.

UserTesting’s VP Product Management, Tanya Koshy, will walk through a 4-step approach to use fast customer feedback to answer these key questions, share the results, and ultimately build better products.

In this webinar, you'll learn:

  • Pragmatic ways to test and validate product ideas at every stage, from conception through launch, answering each of the three questions above.
  • Ideas for sharing what you learn about your customers to build buy-in and alignment across your organization for the products you build.
Tanya Koshy
VP, Product Management
UserTesting

Tanya leads UserTesting’s product management team. Her background includes product roles at Google, Facebook, and Groupon. She holds an MBA from the Kellogg School of Management, as well as a BA from Stanford University.
Michael Mace
VP, Market Strategy
UserTesting

Mike is a 25-year veteran of the tech industry. He held marketing and strategy roles at Apple and Palm, co-founded two startups, and has also consulted for many tech industry companies.
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