Three Ways Fast Human Insight is Revolutionizing Marketing
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The time pressure on marketers is relentless. You need to be sure your projects resonate with customers, but often you don't have time for conventional market research studies. Many marketers are using fast user studies to validate their ideas in a few hours. The studies eliminate guesswork, and they give persuasive videos of customer reactions to help educate the company.

In this free webinar, Michael Mace, UserTesting's VP of Product Marketing, will describe how fast human insight is revolutionizing agile marketing. Find out how marketing teams are using human insight to perfect their customer experience in real time.

You'll learn how marketing teams:

  • Get customer reactions to messages and content in just hours
  • Quickly explore customer lifestyles and attitudes
  • Understand and perfect the customer journey
Including sample videos and real-world usage examples, this webinar will teach you everything you need to start applying fast human insight to your daily marketing decisions.

Your panelist for this webinar is...

Michael Mace
VP of Product Marketing
UserTesting
Lija Hogan
Director of Strategic Research Services
UserTesting

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