About this On-Demand Webinar
Our fifth annual Customer Experience (CX) Industry Survey asked 3,900 professionals across a wide variety of industries how their organizations are managing customer experience and conducting CX research. The responses show that we're in the midst of a sea change. Optimizing and integrating every customer touchpoint has transitioned from being a cutting-edge advantage to a necessary part of doing business.
In this webinar, Michael Mace, UserTesting's VP of Product Insights, presents the key results from the 2018 Survey Report. Find out how companies around the world are approaching managing CX.
- The hottest trends in CX The importance of CX to your company's success
- Which departments typically drive customer experience
- How spending on CX and design is changing
- Are companies putting too much weight on analytics and A/B tests?