The best product managers, designers, product teams, and leaders are experts at practicing empathy. But empathy is not what you think.
Ask anyone what empathy is, and they'll say it means to walk in someone else's shoes. And that is part of it. But walking in someone's shoes is how you apply empathy. First, you need to develop empathy. In this on-demand webinar, Indi Young shows you practical ways your team can develop and practice empathy to help understand your users and make better decisions.
This webinar is for anyone who is working to deliver useful products, content, and experiences that delight their customers.
Choosing the right time in the process
Finding the budget and resources
Shaking off the perception of "holding up production"
Author, UX Consultant and Founding Partner at Adaptive Path
For the past 20 years, Indi's career has been focused on introducing an awareness of human patterns of thinking. She saw a need to balance the product-oriented mindset with the reality of different people's inner landscapes. She consults, leads research teams, writes, and speaks about this topic.
She was a founder of Adaptive Path and is on the roster of Rosenfeld Media Experts. Her second book, Practical Empathy, was just released in January.